5 Reasons to Sell on SefrelShop: Benefits for Nigerian Vendors

Across the fields of fashion, food, art, tech, wellness and many more, Nigerian vendors have proven the ability to create amazing and impactful products.

At SefrelShop, we are on a mission to empower Nigerian entrepreneurs by providing visibility, tools, and support to grow their businesses and showcase made-in-Nigeria products on the global stage.

How do we achieve that? We have a seller-centric approach, so our first step was to understand our vendors and how to solve their problems.

Common Challenges Faced by Nigerian Vendors

Nigerian vendors are innovative and industrious in nature. However, it is no surprise that one hurdle can rob you of the opportunity to go to the next phase in your entrepreneurial journey. Here are 5 common pain points of a Nigerian vendor:

1.Lack of Visibility: Nigerian vendors are struggling to stand out on platforms crowded with products from all over the world — platforms that aren’t built with them in mind.

It’s like walking into a supermarket packed with countless versions of the same item. Buyers get overwhelmed, your product gets lost in the noise, and potential customers move on without ever noticing your brand.

2. Lack of marketing support: Most Nigerian vendors are on their own when it comes to marketing. They handle everything themselves – from product photography to writing captions to running ads, with no support, strategy, or professional tools.

It’s exhausting, and it limits how far their products can go.

3. Complex Logistics: From having issues with uploading their products on some platforms to following up on an order, many vendors have had hassles with logistics. This isn’t meant to be as it causes stress and can have financial implications.

4. High Fees: The fees from selling on some platforms can cripple a business finances in the long run. Since the goal is profit, the price for visibility ought to be favourable for the seller.

5. Lack of Community Support: The lack of a community where your innovation and hard work are celebrated won’t just leave you demoralised; it affects the growth of your business.

Building a community can be daunting. However, knowing you have people supporting you is one less challenge.

With our platform, we solved these pressing problems. You don’t have to go through all of that to get your product to your customers.

5 Reasons To Sell On SefrelShop As a Nigerian Vendor

Here are 5 reasons why you should sell on SefrelShop as a made-in-Nigeria business owner:

1. Vendors Spotlight: We offer vendors spotlight on social media to support our vendors. You are not just pushing your brand alone online; you have us behind you.

2. Vendors Storefronts: Vendors have their own profiles/storefronts on our platform, where customers can visit. Vendors get to share their stories and people connect with them. This helps to build trust and increase sales.

3. Curated Audience: Our customer base supports made-in-Nigeria products. Vendors aren’t just getting customers but advocates of their brands. You get support and you’re celebrated for your innovation.

4. Simplified Logistics: Built with your pain points in mind, from simplified product uploads to local delivery integration and seller support, we’ve got you covered.

5. Seller-Centric Approach: The core of our seller-centric approach is to build partnerships with early sellers. At SefrelShop, we are passionate about growth and long-term collaborations. We are building a community of businesses that won’t fade overtime.

Conclusion

We provide Nigerian vendors with a dedicated platform to showcase and sell their authentically made-in-Nigeria products, giving them the visibility, credibility, and community support they can’t get on generic marketplaces or social media.

If you’re a Nigerian vendor, now is the time to join our onboarding group. Join a tribe of creators and innovators here and enjoy the transformation of SefrelShop. Click here to get started.